San Telmo is a town in Ensenada Municipality, Baja California, located on the Pacific Coast of Mexico. It is also a part of a region in Baja California called Héroes de Chapultepec. On March 17, 2015, a strike rose in the state of Ensenada. Approximately 300,000 people work in the coastal region of San Quintín and San Telmo —one of Mexico's leading export regions for crops such as strawberries, tomatoes, and cucumbers. During the protest, field laborers demanded a higher salary and government benefits such as social security and insurance. Before the protest, workers earned around 110 pesos per day with 10 hours of labor. Protestors raised up their current issues during the meeting with the representatives but granted negotiations with the Consejo Agricola de Baja California soon ended when Alberto Munoz, the representative of agribusinesses, did not return to the meeting. As a response, Fidel Sanchez, a spokesman for the Alliance of national —a partnership of indigenous groups representing laborers —told the agribusinesses representatives that if Munoz does not present himself, he and the protesters cannot be held accountable for what happens. United Farm Workers of America from the United States decided to support Mexican farm laborers by circulating an online petition that was directed toward major companies such as Driscoll's.
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