Your company should not toss a coin and hope it gets heads; it should choose heads for itself. Digital advertising has been growing by 15% annually since 2010, and it is projected to keep growing for ...

The digital advertising industry is undergoing a significant transformation with the phasing out of third-party cookies.

NEW YORK —Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion ...

LEXINGTON, Ky.—The independent ad rep firm Viamedia has announced a deal to acquire LocalFactor, a Westport, Connecticut-based, tech-enabled digital advertising company specializing in omnichannel ...

AR combines the digital world with real elements ... and are responsible for driving the creative direction of advertising campaigns. “New technologies are there to enhance creativity and ...

Over the years, digital marketing has seen numerous revolutions. One of the most exciting shifts that have taken place ...