Promotion is the methods a business uses to create interest in its products and services among its customers and potential customers. The main aim of promotion is to either persuade customers to ...

Elements of the marketing mix Inform and implementing business decisions Adapting in response to market factors How the marketing mix differs How the marketing mix differs based on the type and ...

Marketing Mix can be defined as the set of marketing variables that a business implements for the ... must be able to deliver at least a minimum level of performance. If this does not happen ...