Measurement has been a challenge for advertisers navigating the rapid growth of retail media, but 2025 promises a rise in ...

Tesco apologised, saying the ads were intended to reflect customer frustration with bill increases An advertising campaign for Tesco Mobile which used the names of foods as substitutes for ...

Although music or radio has long been a feature in the shops of fashion retailers and large chains such as flat-pack ...

A loyalty card is a plastic card that some shops give to their regular customers. Each time the customer buys something from the shop, points are electronically stored on their card and can be ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Tesco has topped the list of the UK's most ... and the creativity of the ad industry," said the chief executive of the Advertising Standards Authority. ONS to spend £8m on new staff to fix ...