The music icon, who stars in Old Spice's latest commercial, has added the brand's new body wash to her regimen When you've been blessed with Patti LaBelle's talent, you can do anything.

Hollywood stunt performers finally get their moment in the spotlight, while Old Spice resurrects its absurdist roots with a pirate who smells too good.

Old Spice has fueled the virility of its "the Old Spice guy"commercials by posting them on Facebook and allowing fans to comments on them. This Procter & Gamble brand achieved viral marketing ...

But, what if I said to picture the Old Spice guy? You'd likely think back to a recent commercial with Mustafa talking about how good the deodorant makes him smell, and he tends to lose his shirt ...

Actor Isaiah Mustafa talks about making the hilarious Old Spice commercial that has gone viral without even being aired during the Super Bowl. Video courtesy of Fox News.