Publicis Groupe implemented cuts within its diversity, equity and inclusion teams at the end of last year—both at a holding ...
German engineering and technology company Bosch will air its first Super Bowl commercial, the company announced Monday at a ...
During CES, NBCUniversal will kick off sales efforts for its 100th-anniversary slate, which includes the 2026 Super Bowl, ...
Disney is evolving how it sells live sports to programmatic advertisers on its streaming platform by creating a new ...
Universal Ads from Comcast’s FreeWheel aims to compete with tech giants in aggregating inventory for first-time TV marketers.
As part of the transaction, Disney will fold its Hulu + Live TV business into Fubo, creating a new venture that will be 70% ...
To kick off 2025, Ad Age asked industry leaders to share their predictions on all things advertising and creativity.
The move comes as the U.S. ad industry enters the fourth month of a contract standoff between Paramount and Nielsen.
Costco is defending its DEI practices amid calls for a boycott, offering a lesson for other brands facing similar pressure.
JCPenney has hired Mischief @ No Fixed Address to manage its creative business as the beleaguered department store chain ...
Nearly 2 in 3 Americans (63%) say that improving their diet is “frequently” one of their New Year’s resolutions, according to ...
Among today’s creative highlights, Kia orchestrates a sweet marriage proposal in Times Square on New Year’s Eve; MilkPEP appeals to gamers through an unlikely therapy session; and Outback Steakhouse ...