Wall Street analysts see AI boosting Meta's performance this year. The tech titan could also be a big winner amid the drama swirling around TikTok.
Claims that TikTok had been sold circulated after the app went dark in response to a U.S. federal ban, then returned a short time later.
Social media users are speculating that Meta has bought TikTok, following Donald Trump's announcement that he planned to delay a ban on the app.
Meta is reportedly offering TikTok creators up to Rs. 43 lakh monthly to post exclusive content on Instagram Reels, as part of a new strategy.
The U.K.'s National Crime Agency has said it's made big progress in stamping out accounts linked to people-smuggling on Meta, X, TikTok and YouTube.
As TikTok resumes service following its brief ban, fellow social media giant Meta now faces a user boycott amid significant platform changes.
Meta stands to be one of the largest beneficiaries of a TikTok ban in the US, analysts say. Through ad dollars alone, Meta could rake in up to $3.38B.
Meta is ramping up efforts to draw top TikTok influencers to Instagram with enticing offers for exclusive content.
Meta is offering deals to creators to promote Instagram on other short-form video apps, including TikTok, Snapchat and YouTube, CNBC has learned.
Meta Platforms Inc is promoting Instagram by exploiting the absence of TikTok download option from Apple and Google stores.
Shares of Meta are up 65% over the last 12 months.
Meta is reportedly offering TikTok creators huge payouts, with some deals going up to Rs 43 lakh per month, to create exclusive content for Instagram Reels. This move is part of Meta’s strategy to compete with TikTok,