Avoid common pitfalls of automated ad copy in Google Ads. Here’s how to keep your ad copy clear, accurate, and on-brand.

Benchmark ads in the Kantar Digital Creative Effectiveness Awards for APAC are built on meaningful moments ...

Marketers are obsessed with hyper-targeting their advertising messages. But too much personalization can be a customer turnoff.

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L'Oréal Paris was today awarded as the brand delivering the most creatively effective digital ad as judged by consumers in the 2025 Kantar Digital Creative Effectiveness Awards for APAC. The global ...

We've already gone into the horrifying amount of personal information political parties have on you. Now we look at what they ...

In-game advertising has opened up a whole new playing field for brands. But marketers have yet to unlock the channel’s full ...

During the treatment, losing my hair was upsetting, but I had bigger problems, like cancer and sepsis. The post-chemo hair ...

Looming tariffs, fragmented shopping and uncertainty, oh my! Here are four opportunities to optimize marketing outcomes ...

In the fast-paced world of social media, effective marketing and social media strategies are vital to standing out. Whet ...

Most SEO reports miss the mark. Learn what leadership really wants from search data and how to become a business insight ...

Security has never been about simply having the right tools. It is about understanding whether those tools are ready for the ...