As memes and backlash amplify L&T's 90-hour fiasco, Tute Consults’ founder highlights the need for empathy, communication finesse, and modern workplace values.
As memes and backlash amplify L&T's 90-hour fiasco, Tute Consults’ founder highlights the need for empathy, communication ...
Publicis Groupe is merging two of its key creative networks, Leo Burnett and Publicis Worldwide, into a unified network ...
Starting February 19, the ICC Champions Trophy is an unmatched opportunity for brands to leverage the primetime viewing event ...
With environmental concerns gaining significance, 75% of consumers, primarily the Gen Z, are willing to pay a premium for ...
United Spirits Limited (Diageo India) has announced the appointment of Praveen Someshwar as CEO-Designate. Hina Nagarajan, the current managing director and CEO of Diageo India, will transition to ...
The brand allocates between 5% and 8% of its 2025 advertising and marketing (A&M) budget to promotional and content creation ...
Digital solutions provider GrowthJockey has introduced Intellsys, an AI-powered marketing intelligence platform to provide ...
This once-in-12-years event offers brands unparalleled reach, but navigating its cultural sensitivities requires nuanced and ...
The ‘Nature Shapes Britannia’ OOH went live in four cities including Hyderabad, Kolkata, Meerut and Pune, in partnership with ...
A $95 million settlement raises urgent questions about privacy laws, ethical advertising, and the future of consumer trust.
Indian cinema posts its second-highest annual box office collection of INR 11,833 crores in 2024 as per Ormax Box Office ...