Get the Rutgers logo and signatures, access the signature generator, and understand the visual identity system. Rutgers is streamlining its brand with the Rutgers R to represent all units. Download the graphic files for the main marks and request a new signature by logging in to the signature generator.

Introduced in celebration of Rutgers' 250th anniversary in 2016, the shield honors our roots and affirms our values. Learn more about the symbolism in the Rutgers shield. The shield may be used alone or alongside the Rutgers logotype or the Rutgers logotype with a signature.

A strong visual identity strengthens Rutgers. The Rutgers Visual Identity System, mandated by the Board of Governors in 2006, defines the standards for using Rutgers' logos and other identity elements. The visual identity policy must be followed by everyone using Rutgers' name and logos.

Every member of the Rutgers community plays a vital role in bringing our brand to life. Using the university’s name, identifying logos, marks, and symbols in Rutgers Visual Identity System consistently and appropriately maintains a strong image for Rutgers.

The Rutgers Visual Identity System provides specific guidelines and standards for using Rutgers' marks, signatures, and other identity elements in all university communications and on university-authorized products.

The official logos and elements in the Rutgers Visual Identity System are the only sanctioned marks for use across the university. The assets available below may be used for official purposes as long as the visual identity guidelines are followed.

Visit communications.rutgers.edu/identity to download logos and presentation and letterhead templates. Email [email protected] to request visual identity graphics or with questions about the correct use of the Rutgers Visual Identity System.

The SEBS Visual Identity System includes graphics and style elements that are to be employed on websites, PowerPoint presentations, and email signatures, as well as business cards, letterhead, and other print materials.

The Signature Generator is an online tool for Rutgers faculty and staff to download existing university logos and signatures for a school or unit. Use these links to download the new Rutgers R logos. Each set of files contains allowed color variations and standard file formats for print and digital applications. Do Not change these files in any ...

Using the university’s name, identifying logos, marks, and symbols in Rutgers Visual Identity System consistently and appropriately maintains a strong image for Rutgers. The official logos and visual identity elements in the system are the only …