Just Do It or JDI for short is a trademark of shoe company Nike. The tagline was coined in 1988 at an advertising agency meeting. The founder of the Wieden+Kennedy agency, Dan Wieden, credits the inspiration for his "Just Do It" Nike slogan to a death row inmate Gary Gilmore ’s last words: "Let's do it." [1] .

Shia LaBeouf "Just Do It" Motivational Speech (Original Video by LaBeouf, Rönkkö & Turner) Joshua Parker's segment from #INTRODUCTIONS (2015) by LaBeouf, Rönkkö & Turner...

Sep 6, 2023 · Nike introduced the “Just Do It” campaign in 1988. It involved a series of advertisements in which athletes, both professionals and amateurs, talked about their accomplishments and shared their emotions while engaged in physical activities. The campaign marked the debut of the iconic slogan.

Nov 9, 2022 · "Just Do It" helped launch Nike into a global phenomenon, but the twisted tale that inspired the slogan all started with murder.

Dec 29, 2024 · Nike’s “Just Do It” isn’t just a slogan, it’s a cultural phenomenon that has gone beyond sports marketing. Launched in 1988 this phrase has become the definition of motivation, determination and going for it. At the heart of this campaign is emotional storytelling.

Sep 4, 2018 · "Just Do It" is Nike's signature slogan, helping to turn a niche brand into a global multibillion-dollar giant and etching the phrase indelibly into the global memory that it's almost ...

By simply saying “Just Do It,” Nike has empowered people to take action, face challenges head-on, and overcome obstacles. This iconic line has transformed sports branding, making Nike synonymous with motivation and excellence.

Aug 21, 2023 · Nike’s “Just Do It” campaign is a true marketing phenomenon. What started as a simple slogan has become a global movement, inspiring millions of people to push beyond their limits and achieve their goals.

Sep 16, 2024 · Since its creation in 1988, ‘Just Do It’ has managed to adapt to ever-changing social and cultural contexts, while staying true to its core message. So, what’s the secret? As any content marketing expert will tell you, a slogan or message needs to connect to an audience on an emotional level.

Mar 5, 2024 · When the staccato drum of the slogan "Just Do It" resonated from TV screens and billboards, it triggered more than just consumer curiosity; it sparked a movement. The aftermath of this campaign's launch rippled through society with seismic force.